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Ideas, Brands and Vision at the Heart of Performance

OUR STORY

HBC (Heritage Beyond Capital) is an Algerian holding company that supports and develops high potential businesses with recognized expertise in strategic sectors such as services, transport, and the food industry.

We provide our subsidiaries with a structured framework built on rigorous governance, high performance organization, and a long term vision. Our ambition is to foster sustainable growth while respecting each subsidiary's unique identity, heritage, and autonomy.

Firmly believing that performance stems as much from human capital, culture, and ideas as from financial resources, we strive to create responsible value through high-quality products and services, both in Algeria and internationally.

OUR BRANDS

Founded in 1878, Hamoud Boualem is an Algerian icon in the beverage industry.

Founded in 1966, Rouiba is the benchmark brand for juices and nectars in Algeria.

Nactarome is a leading player in the production of natural flavors for the food industry.

NEWS